A project by students at Lancaster & Morecambe College showing fantastical ways of looking at many of Morecambe’s landmarks and prominent places is going on display across the town.
Now You See It is a visual art project which began last year when giant inflatable sculptures made from recycled plastic sheets popped up at various locations in Morecambe.
To complete the project, striking images of the creations will be displayed from Wednesday, in windows all along the promenade from The Beach Cafe at the Battery to The Old Pier Bookshop.
About 25 art and design students from Lancaster & Morecambe College worked with award winning environmental artist Steve Messam on the project, specially commissioned for a cultural and creative education programme run by Lancaster District Cultural Education Partnership(Culture Co-op); Lancaster University, Curious Minds and Lancashire Youth Challenge(LYC). It received additional funding from the College’s sustainability project fund.
For some of the 16 to 20-year-olds, Now You See It was part of their course work while for others, working with a professional artist was part of their work-related activity.
The images, on display until July 17, range from the eccentric and playful to the elegant but all ask the viewer to look at familiar places in a new and different way
For those venues which couldn’t accommodate the inflatables, photographs were taken of their representatives holding a big bunch of balloons and these too are on display.
The images can be seen at The Beach Café, the Midland Hotel, B-Army Surplus, The Winter Gardens, No 1 Hair Studio, Vogue Hair & Beauty, B&M Bargains, Briggs Shoes, Rita's Café, The Old Pier Bookshop, Northern Chocolate Company, Venus at the Winter Gardens, The Hanger, Pleasureland, Little Gargoyle Ltd, Dance & Leisure Wear, Bay Sweet Shop and Troutflies UK.
Lancaster & Morecambe College lecturer, John Lambert who led the project, said: “This was a fantastic opportunity for our students to work alongside a high profile artist in new and exciting ways.
The images they made are really fun and show the diversity of our young people’s talent. It was also great to work with so many local businesses, all of whom were so willing to let us use their spaces and accommodate the pictures, the sculptures and the balloons!”
The cultural and creative programme began in 2020 as a two-year funded initiative and is one element of a wider three-year programme entitled Our Place In The World, designed and run by the Lancaster-based LYC.
Lancashire Youth Challenge is a dynamic charity which enables young people to build confidence and resilience via an exciting year-round programme of personal development and wellbeing programmes, creative arts activities, community impact projects and cultural education events.


Morecambe’s Pride in Place Board give update on West End investment programme
Children's play area in Lancaster opens after £118k revamp
Illegal tobacco and counterfeit clothing seized during raid on Lancaster city centre shop
Lancaster bowling green fundraiser hits target
Six food businesses in Lancaster district fail allergen tests
LISTEN: Stars of Morecambe and Wise stage show can't wait for Eric's 100th birthday
LISTEN: Thousands enjoy Wray Fair finale to annual scarecrow festival
PHOTOS and VIDEO: Incredible sand art on Morecambe beach honours Sir David Attenborough
Row over Morecambe FC debt as ex-directors' firm issues winding-up petition against club
Morecambe Pride handed £3,500 grant boost
North West awards delight for talented stars of Lancaster musicals
Music festival set for Lancaster over Bank Holiday postponed due to ‘ongoing planning’
Lancashire Police Museum in Lancaster celebrates fourth anniversary
Police investigate alleged sexual exploitation at Lancaster flat
Beyond the Beat: Two arrests after assault in Lancaster city centre
Morecambe MP "appalled" as Lancashire set to quit refugee resettlement scheme
Replica RAF helicopter to go on display in Lancaster at three-day show
Life-size knitted mannequin pops up ahead of Eric Morecambe's 100th birthday
Stars play in celebrity football match in Morecambe in memory of brave teenager
Roses are red! Lancaster University students celebrate fifth straight victory

